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Is Your Brand Holding Up On Both Sides of the Digital Divide?

Incorporating consumer psychology into your marketing can help How many times have you walked into a service establishment and been immediately drawn to their branding — their logo, their colors, their typefaces, their signage, their decor, their uniforms…even their beverage napkins?  Well maybe not their napkins. Then when you get back to your office, you…

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Are You Buying SEO ‘Off-the-Shelf’?

If so, your website ranking is paying the price! Your head is probably spinning if you’re trying to determine who’s the best person or company to help you get your vending, OCS or micro market business ranked on Search Engine Results Pages (SERPs). So many promises, so much hype….you can barely open an email or…

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Beware of SEO Companies Using Black Hat Techniques

Lots of so-called search marketing experts will tell you they can get you highly ranked on Search Engine Results Pages (SERPs) using the “latest techniques” in SEO ranking. And while they may get you onto page 1 or page 2 of Google, Yahoo! or Bing in the short term, once Google, for instance, discovers that…

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